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Daily engagement is performed M-F (unless otherwise stated). This includes replying to comments from the community, engaging with the audience and making sure that we continue to show a regular presence for the company.
Monthly calls will be scheduled to work on strategy, go over previous analytics, and discuss upcoming deliverables.
Research is done regularly to stay optimized with our hashtags/SEO keywords. Making sure to only use relevant and worthwhile ones.
Content calendar for story posts will include a combination of ideas for videos/photos/graphics relevant to the strategy. These could include highlighting that day's post, sharing a service provided by the company, utilizing behind-the-scenes footage from your life, and more options!
Reels will be constructed of videos/images that are compiled into an engaging video. Current trends and audio will be used on occasion when they are fitting for the business.
Static Posts are a single image or a carousel of images. Both of these will have the captions, hashtags, and appropriate alt tagging done before posting.